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FOR IMMEDIATE RELEASE

Contact: Patricia M. Mikelson
Highlights Corporate Communications
pmmikelson [at] highlights-corp [dot] com or 614-324-7003

HIGHLIGHTS FOR CHILDREN AND THE UNITED STATES POSTAL SERVICE TO DELIVER THE ONE-BILLIONTH COPY OF HIGHLIGHTS MAGAZINE TO A DALLAS SUBSCRIBER

Birthday Party Celebrating 60th Anniversary of Highlights Magazine; Includes Subscribing Children from Dallas

DALLAS, TX, AUGUST 1, 2006 - Highlights for Children, publisher of the nation’s largest circulation children's magazine that has provided children with "Fun with a Purpose" for decades, and the United States Postal Service will present the one-billionth copy of Highlights magazine to a subscriber in Dallas, Texas, on Tuesday, August 1 at 11 AM. A birthday party to celebrate the 60th anniversary of Highlights for Children will be held at the Dallas Main Post Office, located at I-30 and Sylvan Ave., with subscribers from Dallas.

To commemorate the occasion, the United States Postal Service will issue a special Dallas-cancelled commemorative cachet envelope. The collectible cachet includes an image of the billionth copy of Highlights magazine, along with the Highlights logo and a special cancellation from the "Highlights Magazine Station" with the date of the event. A limited number of these cachets was produced and they will be available for purchase only on August 1.

Christine French Clark, editor of Highlights magazine, will talk with the children on how the magazine is created and answer children’s questions.

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Highlights for Children, Inc. (www.Highlights.com) has focused on helping children become their best selves for generations. Highlights magazine celebrated the printing and delivery of the one-billionth copy of the magazine and its 60th anniversary through summer 2006. Highlights High Five™, devoted to pre- and emerging readers (ages two to six) will publish in January 2007. On the Web, www.HighlightsKids.com offers children interactive content related to each issue of the magazine, as well as independent activities such as "Click-and-Play Hidden Pictures®," e-cards, games, craft activities, "Mystery Messages," jokes, and riddles. Devoted to "Fun with a Purpose®," Highlights for Children also offers children, parents, grandparents, and educators a broad range of products including the Highlights for Children Book Clubs (Puzzlemania®, Mathmania®, Which Way USA?®, Top Secret Adventures™, and Hidden Pictures Playground®). Highlights Toy Catalog (www.Highlights.com) selects quality toys, games, craft activities, puzzles, and other products that children will love and parents can trust. Corporate offices are in Columbus, Ohio, and the editorial offices are in Honesdale, Pennsylvania.

United States Postal Service (www.usps.com)
Since 1775, the United States Postal Service and its predecessor, the Post Office Department, have connected friends, families, neighbors and businesses by mail. An independent federal agency that visits more than 144 million homes and businesses every day, the Postal Service is the only service provider delivering to every address in the nation. It receives no taxpayer dollars for routine operations, but derives its operating revenues solely from the sale of postage, products, and services. With annual revenues of $70 billion, it is the world's leading provider of mailing and delivery services, offering some of the most affordable postage rates in the world. The U.S. Postal Service delivers more than 46 percent of the world's mail volume—some 212 billion letters, advertisements, periodicals and packages a year—and serves seven million customers each day at its 37,000 retail locations nationwide.

For more information or to arrange an interview with a Highlights for Children spokesperson, please contact Patricia M. Mikelson, Highlights Corporate Communications at pmmikelson [at] highlights-corp [dot] com or 614-324-7003.