Columbus, OH—August 25, 2017— “44 PAGES,” a 90-minute documentary chronicling the history, process and philosophy behind the Highlights brand and the most-read children’s magazine in North America, is opening in select cities across the country. The film, directed by Tony Shaff, follows the creation of the 70th anniversary issue of Highlights, and explores how this essential part of childhood is not only still relevant, but thriving in today’s digital world. The heartwarming documentary provides a much-deserved spotlight on the unique Highlights story, introducing viewers to the lovable and quirky cast of characters who thoughtfully produce the magazine each month for their young readers. “44 PAGES” premiered on the film festival circuit earlier this spring, garnering positive reviews, and is now touring across the country making stops in select cities for screenings and events. A list of cities, theaters, dates and times can be found at https://44pages.com/screenings.
“My inspiration for the film came after seeing the kids in my life put down the tablets they were playing with and pick up their Highlights magazine when it arrived in the mail. I thought to myself, how can a print magazine that I used to read as a child still capture the attention of today’s children?” shared Shaff. “I was a Highlights kid myself, and when I started looking at the magazine after so many years, I still felt there was something familiar about it. I was overwhelmed with nostalgia and wanted to dive deeper into the Highlights brand and discover how they have remained relevant for so many generations of kids.”
“When Tony approached us about making the documentary, we encouraged him to tell the story he wanted to tell. We saw it as a rare opportunity to share, in an incredible way, our history and our mission to help children become their best selves,” said Kent S. Johnson, CEO, Highlights for Children. “We’re excited that Tony is giving families an inside-look at how our content is developed, as well as the time, thought and care we put into every one of the 44 pages of Highlights, indicative of the attention that goes into the creation of all of our product experiences—whether it be our magazines, books, apps, and club products, sold through subscriptions or at retail.”
In some cities, “44 PAGES” is being screened in partnership with community organizations, and a talkback discussion may be held after the screening, where attendees are encouraged to stay and ask questions about the documentary and Highlights.
For cities, theaters and show times visit 44Pages.com/Screenings.
About “44 PAGES”
A portrait of Highlights magazine, following the creation of the cultural phenomenon’s 70th anniversary issue, from the first editorial meeting to its arrival in homes, and introducing the people who passionately produce the monthly publication for “the world’s most important people”…children. Along the way, a rich and tragic history is revealed, the state of childhood, technology, and education is explored, and the future of print media is questioned. Family owned since its inception in 1946 and never containing a single advertisement, Highlights stands alone in the magazine publishing world. From the baby boom generation to the tech savvy kids of today, Highlights has been a staple in American society, with over a billion issues delivered to children around the world. Connect with “44 PAGES” at 44pages.com, Facebook.com/44pagesdoc or Twitter.com/44pagesdoc.
Highlights is a beloved global media brand dedicated to helping children become curious, creative, caring and confident™ through engaging content and experiences that are focused on nurturing and developing the whole child. Through stories, poems, puzzles, jokes/riddles, science experiments, and art activities kids are encouraged to think, problem solve, and build their literacy skills, all while having fun. Essential to childhood, Highlights reaches children 0-12 with their most popular magazines (Hello™, High Five™, Highlights™), digital apps, and books that include classic favorites like Hidden Pictures® puzzles, Goofus and Gallant™, Dear Highlights letters and more. Because Highlights offerings may be print or digital, purchased through subscriptions or at retail, kids can engage with Highlights anytime, anywhere. To learn more and connect with Highlights visit Highlights.com, HighlightsKids.com, Facebook.com/HighlightsForChildren, Twitter.com/Highlights, Pinterest.com/FunWithAPurpose and Instagram.com/HighlightsForChildren.